Beauty in Being
Explore • Unravel • Arrive
Fashion Fundraiser
April 30th, 2026 | Maison Alcan, Montreal
What is UP Beat?
Our 'fashion theatre journey' is an immersive experience combining runway fashion, live performance, storytelling, and art — not a traditional fashion show or gala, but something transformative.
What People Are Saying about UP Beat
"Seeing UP House members on that stage, celebrated for who they are—it changed how I think about mental health and community."
"UPBEAT isn't just an event—it's proof that when we create space for everyone to belong, magic happens."
"I've been to countless galas. This was different. This mattered."
Join us on a fashion journey at UP BEAT!
Attend
Sponsor
Support
Event Details
Date:
Thursday April 30th, 2026
Venue:
Maison Alcan
Address:
2200, Rue Stanley
Getting there:
Métro Peel, Valet Parking
Dress Code:
Come as you are!
175$ per ticket
Hurry before we sell out! Limited Capacity.
Early Bird Price 125$ before February 28th
General Admission grants you access to an indulgent evening featuring a hosted cocktail and mocktail reception, open bar, curated silent auction, refined appetizers, the UP BEAT runway show, and valet parking for a seamless arrival.
Full price tickets are eligible for a 75$ charitable receipt.
Early Bird tickets are eligible for a 25$ charitable receipt.
6:00 PM
7:15 PM
Take your seats
7:30PM
Show Begins
9:00 PM
Closure
UP BEAT Impact
Every dollar raised at UPBEAT directly supports UP House programs that are created and led by UP House members. These include transitional employment, daily meal preparation, shared meals, administration and gardening — all within a community that says, you are welcome here, exactly as you are.
About UP House
UP House is a community located in Montréal, established in 2010. The founders aimed to create a place that eliminates social isolation and rebuilds the confidence, purpose, and community of adults living with long term mental health conditions. We are an evidence-based model referred to as a “Clubhouse,” and we are one of 370 clubhouses worldwide: the only clubhouse in Québec.
One in five Canadians experiences mental health challenges each year, and across Montreal, more people than ever are seeking support—with over 33,000 crisis calls last year and rising rates of anxiety and depression, particularly among young people. In response to these challenges, communities everywhere are recognizing the power of connection, purpose, and peer support.
The Clubhouse model offers exactly that: a place where people are not defined by their mental health but celebrated in for who they are. Through meaningful work, genuine relationships, and a culture of mutual support, Clubhouses help members reclaim their lives and build lasting recovery.
Clubhouse International evidence shows that there is 85% reduced hospitalisation one year after becoming a member of UP House.
Now more than ever, Montreal needs spaces where people can belong, contribute, and thrive together.
Maison Alcan – our Chosen Venue
EVENT PRODUCTION
Devon Reid
Art Curator & UP BEAT Founder
Devon founded UP BEAT with a vision to reimagine philanthropic events through artistic and fashion expression—shifting perspectives, opening hearts, and embodying UP House values of love, hope, and community. Her curatorial approach draws on over 20 years of international experience as an artist, curator and cultural mediator, bringing together diverse creative voices to craft experiences that inspire meaningful change and give voice to those who are most vulnerable.
Hans Koechling
Fashion Art Director & Producer
Christian Pronovost
Musical Director
UP BEAT Organizing Committee
Chaired by William Buchholz
Amélie Blanquière | Lisa Bellevue | John Compuesto | Zoe Cousineau | Danielle Fagan | Emilie Glaud | Gabrielle Lamy | Athena Le-Tran | Constanza Martinez | Alexandra Pakis | John Palombo | Camille Poulin | Devon Reid | Joëlle Sakayan | Nina Seraphin | Barbara Silverberg | Caroline Thibault | Dahna Weber | Yasmine Yanni | Sharleen Young
Paradis Urbain founded UP House Montreal in 2010, championing the International Clubhouse Model—an award-winning model of psychosocial rehabilitation. Through governance, fundraising, and impactful initiatives such as the Au Contraire Film Festival & Gala and UPBEAT, we provide unwavering support to UP House. Together, we embrace the Clubhouse Model to enhance well-being, create opportunities, and dismantle the social and economic barriers faced by individuals profoundly impacted by mental health challenges.
Sponsorship Opportunities
Bronze
1 500 $
- Includes 2 General Admission Tickets.
- Brand visibility across 6 touchpoints before, during and after the event.
Silver
2 500 $
- Includes 2 General Admission Tickets.
- Brand visibility across 8 touchpoints before, during and after the event.
Gold
5 000 $
- Includes 4 General Admission Tickets.
- Brand visibility across 10 touchpoints before, during and after the event.
Platinum
10 000 $
- Includes 6 General Admission Tickets.
- Brand visibility across 14 touchpoints before, during and after the event.
For Partnership Opportunities and Sponsorship Package details contact William william.buchholz@paradisurbain.org .
Sponsors
Platinum
Silver
Eric Bissell
AJR Foundation
Bronze
Marvin Stutman
Kenny and Lynn Etinson Foundation
Marlene Levenson Fund
Ben Topor
Susan Lazar Hart & Richard M. Hart
UPBEAT 2026: Beauty in Being – Fundraising Fashion Journey
You have meaning, you have a right to be here, you have a part to play in this universal matrix just because you are, just because you exist, as you are, who you are."
April 30, 2026
